PRO QUOTE READYNatural oak wood-look plankUp to 70-day ProMax material terms
Builder-value rigid-core LVP

Essential Premium Rigid-Core LVP

Use ProMax access to evaluate the same performance category you already quote, then price the job with fewer retail/distributor layers between the product and your margin.

Account benefitApproved ProMax access
Cash-flow leverUp to 70-day material terms
Margin leverFewer retail/distributor layers
Best forTurnovers, rentals, light commercial, builder finish packages
Fast decisionSample-first buying path
Quote protectsCarton count, freight, lead time
Visible unit price
$41.00
case price shown
Coverage + project math
Case / pallet math needs final confirmation
Quote required before order
Wear layer6 mil wear layer shown in PDP fields
CoreRigid-core LVP
Thickness6.5 mm
Attached padAttached underlayment shown in PDP copy
No blind bulk purchase required. Send rough square footage and delivery city; Arbor verifies cases, freight, availability, accessories, and approved-buyer terms.

Performance, visualized.

Instead of burying selling points in paragraphs, each job-critical feature gets a quick visual cue and a spec-backed claim.

6 MIL

Wear layer for jobsite abuse

6 mil wear layer shown in PDP fields. The quote verifies SKU-level spec before bulk order.

Durability

Wet-area confidence

Jobsite rating verified in quote. Good for fast screening before final install approval.

Site fit

Built-up plank system

Rigid-core LVP. Attached underlayment shown in PDP copy.

Construction

Case math up front

Case / pallet math needs final confirmation. Use the calculator below to estimate boxes before requesting a freight quote.

Quantity
Product story

Show the product. Sell the margin advantage.

Make features scannable like a professional flooring counter, but keep the real benefit prominent: approved ProMax buyers can compare quality first, then use direct-supply project pricing and terms to protect job margin.

InstallClick-lock installation
Warranty signalLifetime residential / 5-year commercial shown in PDP fields
Quote confirmsCases, freight, trims, lead time
Wear surface
6 mil wear layer shown in PDP fields
Core body
Rigid-core LVP
Attached pad
Attached underlayment shown in PDP copy
Project quote
Coverage, freight, carton rounding, delivery timing, and terms.

Specs pros scan first.

Everything a contractor scans before quoting: sell unit, sqft, wear layer, core, install, pad, warranty, plus what Arbor verifies before bulk order — case math, freight, availability, and ProMax terms eligibility.

Sell unitcase price shown
CoverageCase / pallet math needs final confirmation
Approx. $/sqftQuote required before order
Plank size7.1 in. x 47.6 in. shown in title
Water / site ratingQuote confirms installation rating
Install methodClick-lock
Warranty signalLifetime residential / 5-year commercial shown in PDP fields
ConfidenceMedium — coverage math needs cleanup before paid traffic
Pro quantity calculator

Bid the room in seconds.

Use sqft + waste to estimate carton count and rough material cost. Final quote confirms carton rounding, freight, delivery city, trims, transitions, and lead time.

Total with waste826 sqft
Est. cases45
Material estimate$1,644
Market benchmark$3,378

How the pro order works.

Simple enough for approved-account traffic. Serious enough for contractors who care about job margin, cash flow, and schedule.

Order sample

Confirm color, texture, and client approval before bulk pricing.

Send sqft + city

Share rough area, waste target, delivery city, and timing.

Arbor verifies

We confirm case count, freight, lead time, trims, transitions, and availability.

Approve the job

Approved ProMax buyers can use up to 70-day material terms; quote locks the project plan.

Price this product

Send rough sqft. Get clean case + freight math.

This turns the PDP from a catalog page into a pro fulfillment intake: product, sqft, city, timeline, accessories, freight, and ProMax terms review.

  • Quote confirms exact carton count.
  • Quote confirms freight and delivery timing.
  • Quote can include trims, transitions, underlayment, and stair pieces.
Manufacturer / current product details

ProGrade Essential Premium luxury vinyl plank delivers authentic hardwood aesthetics with engineered durability. The integrated click-lock system enables seamless installation—ideal for both professional and DIY applications. Each pallet spans 899.04 sq. ft., maximizing project efficiency and value. Built-in underlayment ensures comfort and acoustic performance underfoot, while waterproof construction and scratch-resistant surface withstand moisture and daily wear across kitchens, bathrooms, and living spaces. Installation over existing substrates eliminates preparation delays, and zero acclimation requirements streamline project timelines. A sophisticated flooring solution that balances premium appearance with practical resilience.

Features Antimicrobial,Mark Resistant,Phthalate Free,Removable,Scratch Resistant,Skid Resistant,Stain Resistant
Product Weight (lb.) 1368 lb
Location Basement,Bathroom,Bedroom,Hallway,Kitchen,Living Room,Mudroom,Office
Vinyl Style Wood
Edge Type Straight Edge
Vinyl Flooring Type Luxury Vinyl Tile (LVT)
Indoor/Outdoor Indoor Only
Durability & Warranty Residential
Flooring Look Wood Look
Gloss Low Gloss
Application Location Floor
Sample Available Sample Available
Color Family Brown
Style Classic
Plank Size Wide plank (7+ in)
Installation Method Click Lock
Underlayment Options Underlayment Required - Included
Water Protection Waterproof
Vinyl Finish Type Embossed
Material Vinyl
Returnable 180-Day
Color/Finish Essential Premium
Installs Over Subfloor Concrete,Plywood,Tile,Vinyl
Minimum Acclimation Period No Acclimation Required
Flooring Product Type Vinyl Plank
Wear Layer Thickness (mil) 6
Width (in) x Length (in) 7.1 x 47.6
Product Length (in.) 47.6
Product Thickness (mm) 6.5
Product Width (in.) 7.1
Manufacturer Warranty Lifetime residential, 5-year commercial
Certifications and Listings ASTM Compliant,FloorScore